Finds where
guests slip away
Walks through booking step by step and finds where you lose the most guests.
For hotels Get more bookings from your website.
Get more bookings from your website.
Keep the commission for yourself
Kaen goes through your data and shows where guests drop out of booking and what to change to get more direct bookings of higher value.
www.yourhotel.com
Your hotel★★★★ RoomsWellnessRestaurantContact Book now2
Wellness hotel A quiet stay in the heart of the city
Check-inFri 16 Oct Check-outSun 18 Oct Guests2 adults Check availability 1
Classic Room from €120 
Junior Suite from €155 / night 
Wellness stay from €260 / 2 nights 3 We work with hotels 
What if your website
optimized itself?
Kaen goes through your website and booking engine, finds where guests drop out and keeps fixing what stands in their way.
Finds where
Fixes what
holds guests back
Builds a variation for every leak and, once you approve it, checks that it worked.
Tests what to
offer differently
Tries new ways to offer stays, rates and extras so guests spend more.
Pick a goal, Kaen finds the way
Choose what you want to achieve. Kaen finds the opportunities in your website and booking data, tests them and helps you ship what works.
# hotelKaen is active
@Kaen Booking.com is full, our own website brings almost nothing. Same rooms, same rates. Where are we losing guests?
3 tool calls · done in 49 sAt the price. Your website says “from €220” with no unit, then the booking engine shows €520 for the stay and 58% of guests leave. Booking.com shows the full amount upfront. I’ve built 3 variations with the price per person and per stay. Approve them and I’ll put them live on half of your traffic.
Room selection · last 90 daysLIVE58%Leave after seeing the price2× more than other steps
17%Commission per OTA stayon every booking
≈ +€4,400Saved commission / monthif 1 in 5 books direct
Approve variationsSee the variations
🛎️ 3🙌 2
More guests booking on your website instead of a booking site, and less commission paid.
How Kaen helps
What teams say after their first tests with Kaen.
+13%free-cancellation bookings
Tailor Hotels “We keep testing our offers and booking forms. The one that stuck with me: we stopped requiring a card for free-cancellation bookings, and bookings grew fast.”
Veronika B.Marketing manager, Tailor Hotels
+18%signups
“We started with the signup flow. A few small barriers were holding signups back for no reason, and removing them gave us 18% more. Since then it’s simple: something gets flagged, we test it, we keep what works.”
Patrik ByroutiFounder, Tweenip
“
“Working with Kaen got us looking at the site continuously, hunting for the next thing to improve. Instead of one-off tweaks, we now have a clear process for raising performance over time, and testing a new idea is easy.”
Radek PřibíkCEO, Bridgemarket
13clients diagnosed in real time
“We use Kaen’s diagnostics to map client sites before a campaign goes live. It quickly shows us the barriers that could drag performance down and helps us set the right priorities. Then we A/B test to get the most out of the media budget.”
Vojtěch LambertCEO, LCG New Media
+17%trial → demo
“When you work with the product every day, it’s easy to miss what’s unclear to new visitors. Kaen helped us pinpoint where our messaging and calls to action weren’t landing as well as we thought. Now we test instead of guessing.”
Veronika NovákováHead of Customer Success, Behavera
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“No analysis is so perfect that it doesn’t deserve an independent look, and that’s exactly where Kaen comes in. I recommend it to anyone who wants quality and insight without paying a fortune for extensive analyses.”
AČ
Adam ČerníkProduct Designer, Biketime
What booking site commission costs you
Enter where your bookings come from and see what a bigger share for your website does.
Direct from your website
Booking site commission
Grow your website’s share by
We count the rest up to 100% as phone, email and other. Booking.com’s commission typically runs 15–18% of the stay.
Today
€47,600
you pay booking sites in commission each year
If your website makes 55% of bookings
You save on commission each year€13,600
This is a calculation from your numbers, not a promise. We only count the commission saved on guests who would have stayed with you anyway.
Works for the whole hotel
Kaen sits in the team like a colleague who reads the data. Everyone gets the answers they need for their job.
Marketing
Sees which campaigns bring bookings, not just clicks.
Revenue manager
Sees which dates guests search for and get no offer.
Reservations
Knows what guests ask before they call, and what the website can’t tell them.
GM and owner
Sees every month how many bookings the changes brought and how much they saved.
Works with your booking engine
Kaen works with the data your booking engine sends to analytics. Nothing changes on your website or in the engine.
- Profitroom
- Previo
- D-edge
- Bookolo
- Mews
- and more
Kaen as a partner
Watches your bookings, even when you’re not
Kaen isn’t a one-off audit. He runs all the time and works with your team: he finds an opportunity, builds a variation, tests it, measures the result and moves on to the next one.
Watches your website and bookings
Speaks up when something breaks or booking tracking stops working.
Picks what’s worth fixing
Sends you the findings, what they cost you, and variations to approve.
Sums up what it brought
What changed, how many bookings it added and what comes next. Clear enough for hotel management too.
FAQ
What do you need from us to start?
Read access to the analytics your booking engine sends the booking steps to, and an export of bookings from the engine. Plus one person who talks to Kaen and about an hour a week to approve proposals. You install nothing on your website or in the engine. If booking tracking is missing or doesn’t add up, we fix it during setup.
How soon will we see the first result?
You get the first findings as soon as the data is ready. Kaen then measures every change for at least four weeks and compares it with the same period last year, so he doesn’t mistake the season for the change. A first confirmed rise in bookings is a matter of months, not days.
Do we have to rebuild the website or switch booking engines?
No. Kaen works on top of what you already have. He builds variations of the specific places where guests drop out, not a new website. Your booking engine stays.
Does Kaen work with our booking engine?
Kaen reads the analytics your booking engine sends the individual booking steps to, so he works with any engine that can do that. We have hands-on experience with Profitroom. For others, we check on the intro call.
We have an agency for campaigns and for the website. How does Kaen work with them?
Kaen doesn’t replace your agency. They keep running the campaigns. Kaen shows them what happens to visitors after the click and tests the variations you approve himself. The agency that runs your website can focus on bigger changes.
Who makes the changes on the website?
Once you approve them, Kaen tests the variations and rolls the winner out to all visitors. Bigger changes beyond a test can go to your developer or agency. Nothing ships without your approval.
Couldn’t a regular AI chat do this?
A regular AI chat only sees what your website shows from the outside and gives general advice. Kaen works with your data: analytics, session recordings and numbers from your booking engine. That’s why he can tell you where guests really drop out and what it costs.
How can a hotel increase direct bookings?
First find out where the hotel loses them. Guests who come to your website are already interested. What decides is whether they find answers on the site, whether they can book right away and whether anything stops them in the booking engine. Kaen finds these places in your data and ranks them by how many bookings they cost.
How much do booking site commissions cost?
Booking.com’s base commission is typically 15% of the stay. The Czech Association of Hotels and Restaurants reports an average of 15–18% for Czech hotels.